PESTLE Analysis: Definition, Components, Examples, Pros/Cons, and FAQs

pestle analysis

What is PESTLE Analysis? PESTLE analysis, also known as PEST analysis, is a vital tool in marketing. It helps organizations understand and monitor external factors influencing their operations. The acronym PESTLE represents Political, Economic, Social, Technological, Legal, and Environmental aspects. It offers a panoramic view of the business environment, aiding strategic decisions. By scrutinizing these … Read more