What is Packaging? Definition, Functions, Factors, Importance, Strategies, and Examples

packaging

What is Packaging? Packaging is the process of providing a protective covering to a product through containers or wrappers. Its primary role is to safeguard products during handling, storage, and transportation. Additionally, packaging serves as a means to convey crucial information like brand names, usage instructions, and expiration dates. Think of it as the “dress” … Read more