What is an Advertising Media? Definition & 12 Factors for Selection
What is Advertising Media? Advertising Media refers to the channels or platforms used to deliver promotional messages to a target audience. These include digital (social media, websites), traditional (TV, radio, print), outdoor (billboards), and emerging formats (influencers, podcasts). Strategic selection of media ensures tailored messaging, optimizing reach and engagement. By blending creativity and data-driven insights, … Read more